IBIZA ART ON CANVAS

The Ushuaïa Magazine May 2016 LIFESTYLE Read in PDF format N9/2016
IBIZA ART ON CANVAS This is the name of the foundation created by Rolf Leenders to help children with rare diseases through recycling.

“When he came to tell us about his idea – recycling canvases from nightclub billboards to use them later in bags – we loved it. Rolf is a very convincing guy and his eagerness is contagious. He is a firm believer in altruism,” comments Carlos Pardo, one of the managers at Ibiza Publicidad who has made Rolf Leender’s dream a reality. Pardo, a member of Apneef, put the Dutchman in contact with the Ibiza association that gives support and help to over 250 families on the island. With those cuttings, once the summer season was over, Ibiza Art On Canvas has created striking designs that were later sawn in a factory in Bosnia- Herzegovina. Now it’s the moment to promote the brand (for now, they have the website www.ibizaartoncanvas.com and a YouTube video where you can watch the whole process, from the pick up of the canvases to the manufacturing of the bags, as well as the designing process) and sell an accessory for solidarity purposes.

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